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Dive brief:
- In a letter to Dive Dive, the company said: “Despite the increase in import tariffs from China, TEMU will not change the price of American customers and transfer it to what it calls” a local realization model “.
- The fast -paced fashion giant who had already sent Note on its website Saying this will raise prices on April 25 in response to “World Trade Laws and Tariffs”. This announcement was still on the TEMU website since the press.
- However, TEMU now says that all US sales are made by locals based sellers, which make orders domestically.
Dive insight:
TEMU has hired American vendors to join its platform for each spokesman.
“The move is designed to help local businessmen more customers and grow their jobs,” the spokesman said. “This change is part of the continuous TEMU settings to improve the service level.”
Donald Trump Combined 145 % import tariff from China It makes TEMU hard because of the TEMU supply chain in the area. Temu. In addition with the offer from the offer to Finish de Minimis exemptionA substance that generally exempts cargo to the United States worth less than $ 800 of the survey and duties of additional customs. The Trump administration has now ended the cargo exempt from China’s DNA Hong Kong.
The TEMU and its rapid fashion competitor are known for their cheap price and have benefited from this exemption.
Also last month, Shin said this would raise prices for tariff impact. Despite the competitor or any dependency, the customer’s announcements were the same, with the exception of the relevant brand. At that time, none of the companies confirmed the cost increase.
A spokesman for Sheen immediately did not respond to the request.
While TEMU has lost a significant amount of income, it is unclear whether it will be temporary or long -term, Martin Balm, CEO and founder of AI Pimberly, said in email comments.
“TEMU will probably face marginal pressure because these suppliers are trying to evacuate this additional inventory outside the United States,” Balham said. “In addition, TEMU has gone hard to attract US suppliers to adopt its platform for the US market, which lives with the likes of Amazon and Walmart.”
He added: “Creating a change would bring the Teemu back.” However, Shane may not feel the effects of the de Minimis exemption closure because Shin’s clothing products compete in US pricing perspective
“More confined categories of Shin products and perhaps better product data systems allow it to continue shipping to the United States, while this may be the opposite for TEMU packages, which could be a big reason that TEMU has decided to stop Chinese imports to the United States,” Balham said.
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