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After a four -year delay, Red Bull broke the Earth with a new $ 1.7 billion in Concord, North Carolina.
The facility is a joint production and distribution center of Red Bull Packaging Ball Corporation and the Austrian Drink Company Rauchs Fruchsäfte. According to a spokesman for Red Bull, this is the second manufacturing plant for US companies, which means to meet local market demand.
A spokesman said the facility is expected to start operations of 2.36 million square feet in 2028 and reach its maximum capacity by 2031. It is filled with 3 billion cans annually and is expected to create 700 jobs.
The project was first announced in 2021 and construction began on September 9. The spokesman did not specify the reason for the delay.
In 2021, the first US factory in Glennandil, Arizona, opened the first US factory in Glennandil, Arizona. The North Carolina site means completing the Arizona location by producing Red Bull’s energy drinks for the United States, but it is capable of “producing other markets that need to be needed.”
50 % tariff on aluminum by Trump administration has created more pressure to pack more drinks in the United States this year
Red Bull, based in Austria, is developing North Carolina facilities as the global energy drink market is seeing growth-it will reach $ 125 billion by 2030.
Red Bull, founded in the 1980s, is one of the pioneers of the energy group. Now, with more joining the competition, beverage companies are expanding their energy offering, with the likes of Keurig Dr Pepper, Pepsico and Anheuser-Busch all invest in this space.
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