

In an environment where the fluctuations are only constant, it is not easy to track the cargo. The supply chain experts have surpassed the passive perspective. They need systems that do more than just show them where a truck is located. They need systems that help them decide what to do in the future.
This Shift 44 project is underway. Its motion platform, based on the connection of strong data and built by the AI supply chain, does not just tell people what happens. This helps them take action – and in some cases allow the system to act on their behalf.
Evolution of Project44
Over the past decade, Project44 has gone to a much larger thing from one of the early players of the API vision: a decision information platform designed to manage scale disruption and activate smart automation in the supply chain.
Chapter 1: Connect
When Project44 was launched in 2014, it focused on an important gap in the transport ecosystem: the lack of real -time digital connection between transportation, carriers and logistics providers. Eddie was still normal and made everything slower than it needed. The rear team of Project44 saw the opportunity to introduce API -based communications to an environment that needed more precise and accurate data.
By 2015, Project44 had launched the first API network to many LTL APIs, a main turning point that exchanged data close to a scattered state. This initial pressure helped digitize the company’s rapid growth and gained some of the major customer relationships.
It wasn’t a fast or cheap victory. According to the founder and CEO of Project44, Jett McCandless needed hundreds of millions of dollars in investment. It also took many years to create a standard of quality and reliability that can support players in different modes around the world.
This investment has been paid. The infrastructure of the company’s connection was the spine for whatever it was looking for.
Chapter 2: Refer to
When these digital pipes were in place, Project44 changed the focus. Instead of piping only raw data between players, the team began to fit it-offering it through clean and united dashboards that offered real-time transportation views in all modes and geography. This was the “vision” of the platform development.
“Season 2’s view was for Project44,” McCandel said.
What made the Project44 highlights its ability to present it in a continuous and precise way in a global supply chain. Today, the platform supports tracking over 180 countries and integrates with more than 1,200 TeleMatics, 190+ TMS systems and thousands of global carrier companies.
However, seeing a problem and solving it is not a thing.
Chapter 3: Action
Since customers rely on Project44 to monitor their supply chains, they began to request more information. This question of “Where is my carry?” To “what should I do about this delay?” This change awaiting the customer led to the next step of the platform: a smart workflow that can guide users through response and recovery.
“Our customers are not just going to see the problems, but they want to solve the problems,” said McCandel. “And they really want it immediately.”
This layer of “action” from the platform is where the automation really starts to hold. The platform now helps users realize that cargoes are affected, downstream consequences, and what can be done. For example, if a cargo is late and loses the risk of the main deadline, the platform can complete the pre -broadcast options by estimating the cost and performance of the carrier performance.
It is noteworthy that this is not the artificial intelligence because of the chase of the process, it is artificial intelligence in real operations. According to McKinesses, the AI supply chain planning can reduce logistical costs by up to 15 %, improve the inventory level by 35 % and increase service level by up to 65 %. Operating systems such as Project44 make these numbers available.
Chapter 4: Auto
The last step in the evolution of Project44 is automation. This step is not only related to warnings or suggestions, but also actual decision -making by artificial intelligence agents working in predefined parameters. This is where the Project44 predicts the near future supply chain: a decision in which important decisions such as booking, routing or modifying can occur autonomously, due to real -time data and guiding historical patterns.
This does not mean removing man from the equation. The opposite of this platform is designed to empower supply chain specialists to focus on high -level strategy rather than tactical firefighting. In other words, artificial intelligence controls noise so that one can focus on the signal.
This is a vision that is increasing. Gartner predicts that by 2026, more than 75 % of organizations have adopted a form of artificial intelligence -based decision -making information in their operations. With the increase in more complex and global supply chains, the need for this type of scalable automation is becoming very important.
Future: Decision -making information in practice
At its core, the project44 trip reflects the change in the broader industry than the data accumulation. View alone no longer fulfills the demands of modern logistics. The real value lies in what companies do with that information.
In today’s high -pressure environment, decision -making delay can damage the data as much as the data. The ability to predict the disorder, evaluation of options, and execute a plan – all within seconds – can be the difference between customer expectations and loss of contract.
This is the power of decision -making information. It’s not just about knowing what is happening. This is about preparing for action before the snowball problem. And increasingly, let’s allow the system to work for you if the conditions are correct.
The long -term perspective for Project44 is to serve as a control tower not only for logistics tracking but for logistics decisions. This means continuing to modify the platform’s artificial intelligence models, so they are not just accurate, but also reliable and consistent.
In the end, the company’s mirror is more procurement. The first stage connection was. The view was the second stage. Action and automation are what comes to the next.
For logistics teams that are facing a shortage of labor, cost pressure and increased customer demand, this progress is less like a luxury and more like a necessity. The question is not to be done automatically, how soon you can start.
Help how to project 44 to move faster and smarter supply chains at Project44.com.